Internal Marketing Video
As a reward for powering past its revenue goals each year, pharmaceutical brand Sunovion sends its top sales reps on an all expenses paid trip to a faraway destination. In the past, the winners, known as the Presidents Circle of Excellence (PCE), have gone to places like Paris, Maui, Buenos Aires, Vancouver and the Caribbean. This year, they were whisked off to Spain, Italy and Malta for a weeklong cruise aboard a private ship.
We were asked to create a video that would play at the gala dinner on the first night of the cruise, celebrating the accomplishments of the PCE winners. Given that the Mediterranean has been the setting of so many spy films over the years, we opted for a top secret theme, with a touch of humor.